7-year-old NVIDIA Shield TV Pro gets 50% price hike due to AI memory shortage
The NVIDIA Shield TV Pro will see a 50% price increase as AI-driven memory shortages force the chipmaker to axe the entry-level Shield TV.
The NVIDIA Shield TV Pro, a 7-year-old device, is facing a massive price increase. As reported by Tom's Hardware, the streaming box is set to become 50% more expensive.
This price hike is driven by a shortage of memory components, a direct consequence of the massive demand surge in the AI sector. As chipmakers prioritize high-capacity memory for AI applications, consumer electronics are feeling the impact. Consequently, NVIDIA is also reportedly discontinuing the entry-level Shield TV model to streamline production and focus on higher-margin hardware.
For enthusiasts, this means the Shield TV Pro will come at a much higher premium, while the budget-friendly option is being phased out entirely. The shift highlights how the AI boom is reshaping the availability and pricing of even non-AI-centric consumer hardware.